Wednesday, November 27, 2019
Barnstorming essays
Barnstorming essays Barnstorming: The Wings of Superman Welcome ladies and gentlemen, this is your captain speaking. We are traveling at a maximum speed, and at an altitude of 28,000 feet. There will be no seatbelts, or brakes, so please sit back and enjoy the flight. Would you pay five bucks a pop to fly with a barnstormer? What is a barnstormer? A barnstormer is someone who performs dangerous stunts with an airplane. These dare-devils were called flying circuses, (Hanson78) they would fly low to the ground, stood and walked on wings, or dipped and looped in mid-air. Everyday, these barnstormers would put their lives at risk for public applause. Soon, technology stepped in and scientists and inventors came up with new ideas to make the biplane safer. This fact is what really crashed a barnstormers hopes, No longer would there be that death-defying pilot who flew with the knowledge at the seat of his pants. The commercial air transportation business started off by carrying mail, then cargo, and later passengers. Business boomed after the 1920s and into the 1930s. Controlled airplanes and big money got the best of small time fun. The technology of aviation was a result of barnstorming individualists who put their lives in danger. Background and History of Barnstorming To become a barnstormer, was to express an independent and romantic side. From the 1800s up into the 1900s, it was all about being quiet, calm, and following the rules. The roaring twenties changed all of that; women were actually doing things that men did. Women wanted rights with being able to vote and they wanted the right to be able to fly an airplane as well. Amelia Earhart was one of those individualists who broke out of the 1800s. Even though Colonel Billy Mitchell was the first to fly around the world in 1924. Amelia was the first woman to fly around the world from west to east in June 1937, (refer t...
Saturday, November 23, 2019
Whats Wrong with Aint
Whats Wrong with Aint Whats Wrong with Aint Whats Wrong with Aint By Maeve Maddox Back when I taught junior high school English I used to tell my students that they were allowed to use the word aint in their speaking and writing. When they recovered their composure I went on to explain that they could use it in only one context. They could not say or write I aint because there was a standard expression they could use: Im not. They could not say or write He aint, she aint, or they aint because there were standard forms for those: He isnt, she isnt, they arent. They could, however, say or write Aint I? I pointed out that the usual standard form of arent I was not exactly grammatical. Would anyone ever say are I not? My eccentric rule had the effect of making my students think about the verbs is and are. And it made us all realize how seldom anyone has occasion to say aint I? anyway. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:50 Rhetorical Devices for Rational WritingHow to Pronounce Mobile
Thursday, November 21, 2019
Sales Promotion Techniques used by JETBLUE Research Paper
Sales Promotion Techniques used by JETBLUE - Research Paper Example JetBlue not only offers the service of air travel at cheap rates but it also tries to set itself apart from its competitors by offering a product that is superior than the rest at prices people can afford. With the objective of providing superior in-flight experience the airline was the first to offer all the passengers with a personalized service. Each seat had its own flat-screen monitor installed at the back and it allowed passengers to tune into many of DirecTV channels at the same cost. Due to its focus on providing the best service to passengers, the airline became synonymous to customer service. The airline was given a four-star rating by SKYTRAX (The Worldââ¬â¢s 4-Star Airlines| official SKYTRAX Airline Ranking). In 2007 a violent snowstorm led to a collapse of JetBlueââ¬â¢s and passengers were made to wait for many hours to wait for clearance to take-off. Many of the flights were even cancelled. This hurt JetBlueââ¬â¢s status badly, however, the airline was able to deal with the crisis effectively and rebuild its image among its customers. JetBlueââ¬â¢s success should be credited to its belief of ââ¬Å"flying peopleâ⬠rather than ââ¬Å"flying airplanesâ⬠. Low Air-fare & Superior Customer Service: The aviation industry is very competitive and most of the airlines have a lot of trouble in creating brand loyalty among the customers. Passengers usually search for available flights usually on sites such as orbitz.com, travelocity.com and expedia.com. The passengers, most of the times, end up buying a ticket on the flight that provides them with the cheapest fare (Lambrano). Hence airline companies have to come up with travel deals with cheaper rates than their competitors. They also need to reduce their costs and at the same time provide great customer service to passengers in order to attract more and more customers. JetBlue was able to do just that. When David Neeleman founded JetBlue, the idea was to provide passengers with a low-cost airline without compromising on the in-flight experience. When customers travel with JetBlue not only will they be able to reduce their fare costs by as much as 65% but they would also enjoy a great travel experience as JetBlue offers wider seat s, more legroom, and more overhead storage space than any other airline in its class and, with 24 channels of live in-flight television, passengers would not have to miss on any of their shows while travelling (JetBlue Airways, The First 'Mega Start-Up' Unveils Launch Plans 1999). Through these measures JetBlue was able to increase the demand for their service as more and more passengers were attracted to flying with JetBlue. Not only were the low fares an incentive to travel for the customers, but the great in-flight experience provided by the airline offered an added incentive for customers to travel with JetBlue. Hence by lowering its cost the airline was able to offer lower rates for its flight fares as compared to its competitors. Coupled with that, it was embedded in the DNA of the airline to provide a high quality in-flight experience to their passengers better than the rest. As a result JetBlue was able to create some brand loyalty among its customers who kept utilizing JetB lueââ¬â¢s service while travelling because of the very personalized in-flight experience that they received. Eventually these customers would also recommend JetBlue to their friends or colleagues. Hence the role of word of mouth was a big help to increase the airlineââ¬â¢s sales. When first-time travellers of JetBlue were asked from where they had heard about the airline more than 70% answered that they had heard about it from a friend (Carton 2001). Customer service plays an important role in improving JetBlue sales. It
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